Athletes


We are beyond proud to represent some of the most exciting athletes on earth.

All of our sportsmen and women share a common trait – greatness. This greatness doesn’t just lie in victories but in character. It is their spirit, that gives each of our stars an appeal that transcends their individual sports. Our expertise lies in connecting the right athletes and brands, creating a natural synergy with explosive results.

Anthony Harding

Olympic Diving Medallist

Following on from two decades of dedication and hard work, Anthony captured the world’s attention in Paris, winning bronze in the Men’s Synchronized 3m Springboard. With his sights now set on individual success, all eyes turn to Los Angeles as Anthony pushes for more podium finishes.

Olympic Diving Medallist

Following on from two decades of dedication and hard work, Anthony captured the world’s attention in Paris, winning bronze in the Men’s Synchronized 3m Springboard. With his sights now set on individual success, all eyes turn to Los Angeles as Anthony pushes for more podium finishes.

Emma Finucane

A world champion at 18

The reigning World and European Champion, Emma has reignited British women’s sprint cycling. As the breakout star of the Paris Olympics, Emma became the first British woman in 60 years to win three medals in a single Games.

A world champion at 18

The reigning World and European Champion, Emma has reignited British women’s sprint cycling. As the breakout star of the Paris Olympics, Emma became the first British woman in 60 years to win three medals in a single Games.

Geraint Thomas OBE

An athlete with the greatness to bend history itself.

The first Welshman to win the Tour de France and the first Briton to conquer its iconic Alpe d’Huez stage. On the track, Geraint has won both Olympic gold medals and World Championships. He won 2018 BBC Sports Personality of the Year

An athlete with the greatness to bend history itself.

The first Welshman to win the Tour de France and the first Briton to conquer its iconic Alpe d’Huez stage. On the track, Geraint has won both Olympic gold medals and World Championships. He won 2018 BBC Sports Personality of the Year

Sir Jason Kenny

Britain’s greatest ever Olympian.

His seven gold medals and two silvers makes him Great Britain’s most successful Olympian of all time.

Britain’s greatest ever Olympian.

His seven gold medals and two silvers makes him Great Britain’s most successful Olympian of all time.

Joe Fraser

Team GB’s first ever parallel bar World Champion and Olympic finalist.

World Champion on the parallel bars, Joe Fraser has sky-rocketed to success. A triple Commonwealth and European gold medallist, he is already becoming a familiar and well-loved household name.

Team GB’s first ever parallel bar World Champion and Olympic finalist.

World Champion on the parallel bars, Joe Fraser has sky-rocketed to success. A triple Commonwealth and European gold medallist, he is already becoming a familiar and well-loved household name.

Josie Knight

National Champion, European Champion, Olympic silver medallist.

Josie Knight made her Olympic debut at the Tokyo 2020 Games in the women’s Team Pursuit just two years after joining the British Cycling squad. One to watch? Most definitely – don’t even blink!

National Champion, European Champion, Olympic silver medallist.

Josie Knight made her Olympic debut at the Tokyo 2020 Games in the women’s Team Pursuit just two years after joining the British Cycling squad. One to watch? Most definitely – don’t even blink!

Katie Swan

Britain’s youngest ever Billie Jean King Cup representative, making waves on the WTA Tour

Dominant in ITF finals with a near perfect record, Katie’s performances at world tour level have solidified her reputation as one of Britain’s most promising athletes. Her dedication to her craft and continual strive to improve are unmatched, and will carry her to very top of the sport.

Britain’s youngest ever Billie Jean King Cup representative, making waves on the WTA Tour

Dominant in ITF finals with a near perfect record, Katie’s performances at world tour level have solidified her reputation as one of Britain’s most promising athletes. Her dedication to her craft and continual strive to improve are unmatched, and will carry her to very top of the sport.

Dame Laura Kenny

One of the most recognised sportswomen on the planet

Britain’s greatest ever female Olympian. Adored by her fans as much for her personality as for her domination of the cycling track.

One of the most recognised sportswomen on the planet

Britain’s greatest ever female Olympian. Adored by her fans as much for her personality as for her domination of the cycling track.

Lucy Campbell

Seven times British National Women’s Surfing Champion.

Reigning supreme, Lucy Campbell is the one to beat. Born and raised on the Cornish coast, Lucy now travels to the most beautiful parts of the world competing in the World Qualifying Series. Eyes on Paris 2024 for an Olympic debut.

Seven times British National Women’s Surfing Champion.

Reigning supreme, Lucy Campbell is the one to beat. Born and raised on the Cornish coast, Lucy now travels to the most beautiful parts of the world competing in the World Qualifying Series. Eyes on Paris 2024 for an Olympic debut.

Luke Rowe

Decorated road captain and co-host of Watts Occurring

Renowned as one of the most dependable and tactical road captains in professional cycling, Luke played a pivotal role in securing five Tour de France victories during his career. After 13 years at the top of the sport, he has transitioned to a new challenge as Sporting Director at AG2R Citroën Team.

Decorated road captain and co-host of Watts Occurring

Renowned as one of the most dependable and tactical road captains in professional cycling, Luke played a pivotal role in securing five Tour de France victories during his career. After 13 years at the top of the sport, he has transitioned to a new challenge as Sporting Director at AG2R Citroën Team.

Manon Lloyd

Cycling presenter and content creator

A former professional cyclist and GCN presenter, Manon Lloyd has built a leading presence in cycling media. Now focused on independent content creation, she combines her deep industry knowledge with high-quality, self-shot content, collaborating with top brands to inspire and engage cycling audiences worldwide.

Cycling presenter and content creator

A former professional cyclist and GCN presenter, Manon Lloyd has built a leading presence in cycling media. Now focused on independent content creation, she combines her deep industry knowledge with high-quality, self-shot content, collaborating with top brands to inspire and engage cycling audiences worldwide.

Oliver Lam-Watson

4x Paralympic Medallist & European Champion

After beginning his sporting career in 2017, Oliver has since won four Paralympic medals across Tokyo and Paris and became a double European Champion in Warsaw, in late 2022. He continues to champion his ‘Do More’ message, breaking down barriers and redefining perceptions of disability.

4x Paralympic Medallist & European Champion

After beginning his sporting career in 2017, Oliver has since won four Paralympic medals across Tokyo and Paris and became a double European Champion in Warsaw, in late 2022. He continues to champion his ‘Do More’ message, breaking down barriers and redefining perceptions of disability.

Paul Jubb

First British NCAA champion and one of British Tennis’ most exciting male prospects

British tennis’ most successful graduate of the US college system, Paul’s inspiring and unique journey to the highest level of his sport, has given him a style and perspective on and off the tennis court that is enabling him to redefine how the sport is perceived at all levels of the game.

First British NCAA champion and one of British Tennis’ most exciting male prospects

British tennis’ most successful graduate of the US college system, Paul’s inspiring and unique journey to the highest level of his sport, has given him a style and perspective on and off the tennis court that is enabling him to redefine how the sport is perceived at all levels of the game.

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    Elton John
    Sports Fund

    In partnership with Sports Aid, our charitable sports fund provides grants and recognition to the next generation of sports stars

    Learn More