Schweppes Joins British Tennis as Official Mixer of the Grass Court Season
Rocket Sports has secured Schweppes as Official Mixer of the LTA’s summer grass court events, delivering a five-year partnership with the iconic British brand.
Leading the commercial process on behalf of the LTA, Rocket Sports identified an opportunity to strengthen the food and beverage category and introduce a premium lifestyle partner synonymous with British summer occasions.
The agreement spans the HSBC Championships at The Queen’s Club and the wider grass court calendar, integrating Schweppes across tournament bars and hospitality environments with its signature range of mixers, including Tonic Water, Soda Water, Lemonade, Slimline Tonic, Ginger Ale and Elderflower Tonic.
As part of the collaboration, a Schweppes-branded bar will feature at one grass court event each year, creating a dedicated activation space that celebrates British heritage, refreshment and the spirit of summer sport.
The partnership enhances the LTA’s commercial programme while providing Schweppes with a premium platform to engage fans during one of the standout moments of the British sporting calendar.
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